Saturday, October 20, 2012

Goal of Indian football to enter the league of top 100 nations in FIFA ranking


NEW DELHI, October 19, 2012. Indian football is fast emerging out of the shadows of cricket. Yet, if the world’s most loved sport has to come into its own in India and improve its ranking in FIFA from 168 to 100, many of the hurdles such as lack of investment in infrastructure and coaching facilities will have to be crossed.

This is the upshot of the debate on ‘Mission Rank 100 in Soccer: Myth or Reality?’ held here today on Day 2 of ‘TURF 2012, FICCI’s 4th Global Sports Summit’.

While it has long been debated that the FIFA ranking system is complicated; that there is a huge difference in points awarded to teams ranking 1 to 100 and those above it. The panelists, however, today urged the football federation and other associations to find ways to improve India’s FIFA ranking instead of finding flaws with the system.

It was suggested that a Master Plan for Football World Cup 2022 prepared by Mr. Robert Baan, Technical Director, All India Football Federation, should be implemented by all stakeholders. The game needs not just professionals but entrepreneurs as well who can devise innovative methods and expand India’s horizons.

The session moderator Mr. Sukhvinder Singh, Managing Director, Libero Sports India, raised pertinent questions such as: What are the technical and administrative challenges for the football associations and federation?; How can the industry and corporate world support the game to improve its world ranking?; Is the Indian football team playing the right game?; And what is needed today for Indian football to flourish – professionals or entrepreneurs?  

Indian football requires continued foreign investment both technical and financial to come its way if it is to realize its full potential. Player scouting and development, tactical coaching expertise and infrastructure creation (stadiums, training facilities etc.) are all attractive areas that foreign entities can invest in to build their global network, grow their brand in one of the world’s largest countries and eventually generate an economic return on their investment.

The last few years have seen a massive growth in viewership figures for football in India, with over 20 million Indians watching the FIFA World Cup in 2010, an increase of over 35 per cent over the last edition in 2006.

• The number of foreign leagues Indian viewers are exposed to have increased, with the advent of football heavy television channels like TEN Action helping cater to the growing demand for football consumption.
• There is a renewed determination from the Indian government to improve the state of football in the country, with AIFF proposals like hosting the 2017 FIFA Under-17 World Cup in India getting unprecedented support.
• An astounding 86 per cent of young Indians between the ages of 10 and 15 cited football as their sport of choice in a recent survey.
       
Armed with a new generation exponentially more interested in the sport and brimming with talent, the country is well poised to take advantage of this foreign investment while offering a host of benefits to the investor.

“We should focus on playing quality games and winning matches to move up the ladder in the FIFA ranking. This can be achieved only with quality teams, which will be formed when we will have more clubs and more professional players to choose from. The young players lack organized competition, coaching and techniques. We must work on the players at the grass root level and understand what playing style is better suited for the Indian players,” said Mr. Baan.  

Mr. Alberto Colaco, Secretary General, South Asian Football Federation,opined that “It is not just enough to play friendly matches but essential to play games which will be considered for FIFA ranking and we must aim to win thosematches. For instance, we won the match against Cameroon, a high ranking FIFA team, but could not garner points as the match was never considered for FIFA rankings. Hence, we must know all the parameters that need to be fulfilled in this regard and not lose out on any opportunity.”

“Another challenge for us to generate funds for organizing matches, developing and coaching of footballers. The team must perform well so that the game can attract investments from the industry and corporate sector. Now the eyes are on the upcoming Under 17 World Cup in 2017, if we are able to put a decent performance, then it will open the door for investors,” he added.

Mr. Wasim Basir, Director-IMC, Coca-Cola India, pointed out that the corporate sector only invests in a project or game when it is assured that in future the investment will bring in returns. Coca-Cola and Panasonic have realized the worth of the game but to rope in other investors the teams have to be play much better and instill confidence in the corporate entities.  The need is to groom the talent and create great infrastructure, stadiums and provide quality training to build strong leagues which will result in setting up a strong and competent national team.”

Mr. Sunando Dhar, CEO, I-League, said, “Our infrastructure does not support players well. For instance, if the team needs to play a match in Sikkim, then after taking a flight to Sikkim they have to again travel five hours on the road. This takes a toll on the players. It was seen that players were lacking fitness in the game against Singapore.”

The players now have to adapt themselves to play for I-League on weekends and FIFA on weekdays. Players are also coming from private academies such as TATA football academy. New developments and patterns are emerging in the game and the players have to adjust and adapt to perform better, he stated.

A FICCI Press release


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