FICCI reached out to over 600 firms out of which 25 were
selected in the report to do a detailed analytical report on the subject.
Another important highlight is the popularity of football as
it is the DNA of a lot of new ventures. It states that entrepreneurs
running sports related businesses are highly motivated individuals whose
heart and mind lie in sports.
More than 70% of promoters of new start-ups confessed that
the main reasons for entering sports business was their "passion for
sports”, apart from the existing vacuum, and the opportunity to create an
impact. The success stories on start-ups around sports are expected to act as
great learning experience and inspire a new generation of sports
enthusiasts who will contribute to the growth, development and
professionalization of Indian Sports sector.
Press release
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